Explore the City

Use code SAVEDIRECT25 and

The City Centre location for the hotel means everything Birmingham has to offer is right on the doorstep, with the wider West Midlands region within easy reach.

If you're visiting the city for leisure, you'll find Bullring and Grand Central, The Mailbox and the various independent shopping hubs from the Great Western Arcade to Birmingham New Street, plenty to satisfy those in need of some retail therapy. The many attractions of the city are well within walking distance too, from the Birmingham Museum and Art Gallery to Brindley Place, the Chinese Quarter and the Gay Village. We're also a short journey away from the city's premiere entertainment hubs, from sports venues such as Edgbaston and Villa Park to music and performance spaces like the Utilita Arena and The Warehouse.

With spring set to start warming the second city and bringing with it brighter days, we've picked some of the activities that we're recommended to make the most of your March visit:

  • The most famous dog show in the world is in Birmingham this year as the NEC will be hosting Crufts (5th - 8th) and the future Best in Show winner

  • The Utilita Arena will is a stop of the tour of multiple chart-toppers this month, including British rapper Dave (13th), American singer-songwriter Benson Boone (15th) and the Aussie boyband 5 Seconds of Summer (31st)

  • We're back to the NEC to close out the month as the festival of all things gaming that is DreamHack (27th - 29th) will bring various content creators and elite e-sports to Birmingham as part of their exhibition

Looking for more? There's plenty to explore from our doorstep to the edges of the region...